Disciplined Investment Process

We’ve built safety into a strategy for growth.

We actively go for growth, yet we’re disciplined risk managers. A strict and unemotional buy-and-sell discipline is at the heart of the process. The goal is powerful performance with safety built in.

Managing market risk

First, we measure overall market risk—or market sentiment as we describe it at Baker Avenue—using a proprietary technical analysis. If market sentiment is positive, we construct the portfolio with technically and fundamentally strong stocks. If market sentiment is negative and the risk of owning equities increases, we go to cash in order to preserve gains.

An unemotional sell discipline

Our strict buy-and-sell discipline also applies to individual stocks. We invest only in market-leading companies with strong fundamentals and equally strong numbers. If the company deteriorates either technically or fundamentally, we may sell the stock. Our rigorous standards help us avoid the common pitfall of becoming emotionally attached to a stock position.

*From initial All Cap Core acquisition cost basis
**BAAM's system will trim profitable stock positions as they crossover maximum portfolio weighting thresholds and when new, more attractive opportunities exist.